Gazprom and NIS Petrol promotion
Client: Gazprom
Agency: Saatchi Belgrade
Executive Creative Director: Veljko Golubovic
Creative Director: Zarko Veljkovic
Copywriter: Nikola Zmajevic
Art Direction/Design: Sonja Jovetic
Year: 2015
Freelance project for Saatchi Belgrade - print proposals for Gazprom/NIS Petrol promotion. Main objectives of promotion were rewarding loyal customers and increase of petrol purchase during promotion while supporting image of Gazprom and NIS Petrol brand.
Idea was to show in an attractive way how far you can get with 3000 liters of petrol. Channels of communications: OOH, posters (at petrol stations), digital, radio, SMS bulk.
Note: Translation of copy from Serbian to English is made for portfolio purposes only.