Microsoft Direct mailing for SMB
Client: Microsoft
Creative studio: LIME
Copywriter: Nada Severovic
Art Direction/Design: Sonja Jovetic
Year: 2008
Anti-piracy direct mailing visuals for Microsoft small and midsize business (SMB) customers sent to help communicate the value of genuine software and risks of counterfeit software to their customers. SMB business depends on its reputation for delivering reliable products and services, so operating system and software has to be reliable too.
Note: Translation of copy from Serbian to English is made for portfolio purposes only.