Brand identity development. Packaging.
Client: Feel Fine Food
Year: 2019
Feel Fine Food is a small and dedicated business focused on bringing 100% authentic and natural products to the consumers.The initial idea came from the desire of two young people who wanted to offer more; bring products that will be close to nature and human health; products which will satisfy people with refined tastes and at the same time show a genuine love of nature.
To help them turn their dream into a very serious goal, I’ve created a logo and developed brand identity for Feel Fine Food, giving it a bold, vibrant and punchy look. Delicious looking watercolour illustrations, partnered with strong typography and bold colour palette.
I gave the packaging a professional, enticing and trusting look, allowing consumers to feel confident they are getting a delicious and worthy product. It is also very flexible look, having many different elements to it, allowing them to be used when necessary for each individual product line without loosing a sense of the brand.